Biz vs Dev Podcast

A weekly podcast
with tangents on business, development, & business development

hosted by: James Robert
& Mik Pozin

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Our guest this week is the marvelous Maddy Maxey. Maddy is a Thiel Fellow (2013), hardware and software technologist, Maker enthusiast, resident entrepreneur at General Assembly, and founder of CRATED. She’s also something of a stellar conversationalist, which you’ll certainly glean that from this here session.


Nitinol is, in fact, thermodynamic nickel–titanium, which is used as orthodontic wire. Maddy and Mik were referring to the same metal! It was developed in the 1960s for the space program at the Naval Ordnance lab in Silver Springs. Can’t find anything about it being tested as something for injured veterans. But the timing lines up a bit..Perhaps Mik’s orthodontist was privy to some insider knowledge–or was pulling his leg (better alternative to his teeth) [source]